
In the competitive world of credit cards, each bank is trying to attract new customers by just about any means possible. Two of the primary tools they use to encourage new applicants are super-sized 21 month 0% balance transfer offers and constantly increasing sign up bonus offers. These bonus awards can be very valuable, with cardholders earning hundreds of dollars in cash – for example, the Chase Freedom $200 Visa – points, or airline miles. While some consumers focus on gaining the maximum benefit from the generous credit card offers, many are concerned that frequent applications for new credit will damage their credit score.
How New Credit Applications Affect Consumer Credit Scores
The precise formulas used to create credit scores are not released, but there is much that is known about them. For example, 35% of a person’s FICO score is comprised of the consumer’s payment history, 30% by the amount owed, and 10% by the types of credit used. None of these factors are directly affected when a consumer applies for multiple credit cards. The remaining factors include the consumer’s length of credit history, which makes up 15% of the score and applications for new credit which makes up the smallest portion, 10%. Continue Reading »




